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Welcome to Daniella Franco's Portfolio

Showcasing incredible talent

Current Work

Welcome to Daniella Franco's Portfolio

Showcasing incredible talent

Current Work

Projects

Brand awareness

During this project, Avocado requested assistance promoting its brand while multitasking with its clients. The goal was to reinvent the wheel and develop a new strategy to promote their services and skill sets for potential clients.

"Let's devise a plan for new posts and styles while adding our "funky feel" to our work."

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Logo profile

For this project, Nanuet Prestige Auto Collision requested a logo design they could place on business cards. After some logo studies, we eventually decided on this design; below, you can see the process of selecting Font Faces, Swatches, and images and making the customer's design vision come to life.

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Grid Systems

This Project was about the importance of Grid systems in design when organizing a layout. Below are some examples of how they could appear on spreads.

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INTERIOR DESIGN ZINE

During my studies on typography, I decided to experiment with creating a zine. Using Krista Schrocks and David Dicks artistic vision of home interiors and the beauty in simplicity, I have created a similar version of this book, focusing more on the aesthetic intentions behind the decorations of each home and how symmetrical they are to the framing of windows. By focusing on the quieter spaces of each house, I balanced each home’s outside and inside aspects. With this book, I am demonstrating the modern minimalist form of home decor.

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Promotional Flyer

Ellie's parents created the Dirty Socks Marathon to raise funds for children with life-threatening diseases. All children in the hospital wear medical socks. They must walk to get well. Ellie's doctor told her he wanted to see dirty socks. So Ellie walked and walked and walked. With these Flyers, I aim to attract more participants while also showing how important the cause is.

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Holiday Cards

This project was a special request for a residential building; the customer asked that we make yearly cards for the residents from staff wishing them Happy Holidays after various styles the team decided on the current design.

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Brand Guide

One of the most significant projects I have worked tirelessly on is creating my brand, COZ. What began as a thesis assignment turned into a small business. Following the link, you can see the steps to creating a brand digitally.

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Welcome to Daniella Franco's Portfolio

Welcome to Daniella Franco's Portfolio